The World Trademark Review‘s 2016 listing of the world’s leading trademark professionals describes the firm: “Quisumbing Torres spin-off Betita Cabilao Casuela Sarmiento has quickly established itself as a major force on the market. The four-partner team knocks it out of the park for some of the Philippines’ biggest brands embroiled in multi-jurisdictional trials. Patrons large and small love its dynamic, forward-thinking approach. Andre Philippe Betita and Pericles Jose Conrado Casuela are the engines behind the practice: the dynamic duo are client favourites for their blend of contentious and non-contentious services. Formerly the head of intellectual property at Baker & McKenzie, Betita shines on knotty enforcement briefs; while the experienced Casuela is celebrated for his deal-making nous.“
Firm partner Andre Betita was again recognized as notable practitioners in the latest rankings published by Chambers and Partners. According to the publication, “André Philippe Betita of Betita Cabilao Casuela Sarmiento is a specialist in trade mark enforcement and regularly advises on software piracy and anti-counterfeiting issues.”
Legal 500 also lists the firm as a recommended firm for Intellectual Property in the Philippines. In its latest listing, Legal 500 describes the firm: “Betita Cabilao Casuela Sarmiento’s practice handles licensing, transactions, litigation and enforcement relating to trade marks. Name partners Andre Betita, Pericles Casuela, Joseph Sarmiento and John Paul Cabilao are active practitioners.“
The firm is also listed as a Tier 2 IP firm in Asian Legal Business.