IP Masterclass for the Creative Marketplace

On 22 October 2016, our firm’s Ms. Katherine May R. Imperial co-presented with Mr. Peter Willimott, Senior Program Officer of the World Intellectual Property Office (WIPO) Singapore Office, in an IP Masterclass organized by the Center for International Trade Expositions and Missions (CITEM) and the WIPO. The IP Masterclass was a segment of CITEM’s Creative Marketplace, which is a Design Week Philippines event component that focuses on the country’s Creative Cities program in collaboration with UNESCO, and the Philippines’ content industry, specifically the Animation and Game Development, Graphic Design, and Illustration sectors.


The IP Masterclass served as an introductory workshop on intellectual property laws, which touched on basic concepts and aspects of intellectual property, and highlighted the importance of protecting intellectual property rights not only in the Philippines, but also abroad, in this day and age of globalization. Attendees of the IP Masterclass were mostly creative industry players and stakeholders.


For more information on CITEM’s initiatives, you may visit:http://www.designweekphilippines.com.ph/en/Events/Creative-Marketplace.

What they say about us

The firm was recognized again in the 2017 ranking tables of the World Trademark Review (WTR), Legal500 and Chambers and Partners.

According to WTR, "(e)lite boutique Betita Cabilao Casuela Sarmiento wins praise from foreign counsel the world over: 'All the partners are responsive, dedicated, reliable and prompt in their advice. Working with them, you feel as if you you’re their only client.' The four-partner team has secured favourable results for household-name brands in a string of high-stakes cases, and prides itself on its uniquely personalised approach to both contentious and non-contentious matters. Managing partner Andre Philippe Betita is a regular in the Supreme Court, but also deftly handles filing and prosecution issues before IPOPHL; having helped to draft the country’s IP Code, he knows every line of the statute inside out. Pericles Jose Conrado Casuela is a go-to practitioner for licensing matters and IP-rich M&A negotiations." Andre and Pericles are ranked as tier 2 recommended experts by WTR. The full publication can be viewed here.

The firm is ranked as a second-tier recommended firm by Legal 500, which describes the firm: "Betita Cabilao Casuela Sarmiento’s practice handles licensing, transactions, litigation and enforcement relating to trade marks. Name partners Andre Betita, Pericles Casuela, Joseph Sarmiento and John Paul Cabilao are active practitioners." The full publication can be viewed here.

The firm's Andre Betita is ranked in band 3 of the leading Intellectual Property lawyers in the Philippines in Chambers and Partners' 2017 Asia-Pacific guide. The full publication can be viewed here.

The rankings complement the firm's milestone achievement of building a portfolio of more than 2,000 trademarks filed and registered with the Philippine Intellectual Property Office within the fifth year from its founding in 2011.  To view the firm's portfolio, visit http://www.wipo.int/branddb/ph/en/ and enter "Betita Casuela" in the "Names/Representative" search option.